What You’ll Do
- Execute and iterate on outbound campaigns: prospecting, sequencing, personalisation, and follow-up
- Support inbound lead qualification, respond to inbound interest, and manage early-stage pipeline
- Research and map target accounts, ICPs, and market segments
- Analyse GTM metrics (conversion rates, pipeline velocity, CAC) and surface insights to the team
- Experiment with new channels: community, content, partnerships, events, and developer advocacy
- Assist with marketing content: case studies, comparison pages, social posts, and sales collateral
